Jenny Adams

- Aligning brand and marketing to deliver commercial impact
- Sharpening your position to stand out and scale
- Making sure complex offerings land with the right audiences
Aberdeen
Jenny leads marketing strategy at Aspect, helping energy and decarbonisation businesses drive growth, build standout brands and connect with the audiences that matter.
Her work spans the full marketing spectrum - from brand proposition, messaging and visual identity, to insight-led campaigns aligned with strategic business goals.
With experience across both agency and in-house roles Jenny brings a commercial mindset and deep sector knowledge to every project. Before joining Aspect, she was Marketing & Sales Manager at Cyberhawk, where she developed go-to-market strategies to support expansion into new verticals and geographies. Earlier in her career, she held communication roles in the public sector, build expertise in engagement and storytelling.
At Aspect, Jenny combines strategic thinking with practical execution, helping clients translate complex challenges into clear, compelling marketing that drives commercial results.
Behind the bio
Most played Spotify track
Luther Vandross, Never Too Much.
First ever job
Meeter Greeter at Big W (a giant Woolworths!)
Most used emoji
Without doubt the melting face. 🫠
Childhood nickname
Jeneration
Meet Jenny
Insights from Jenny
Read the latest insights and articles from Jenny.