Aker Solutions

Elevating energy influence in a time of transition

Helping Aker Solutions lead in renewables, policy, and public perception

Sector

Energy, oil and gas, renewables

Location

UK and global

Expertise

Communication and PR

What we delivered

Strategic campaigns
Executive positioning
Content and media relations

Aker Solutions is a global provider of integrated solutions, products and services to the energy industry. As the business deepened its commitment to the energy transition, it needed a UK communications partner who could help sharpen its public narrative, raise visibility in policy and media circles, and build internal capability to lead public conversations - particularly around renewables, digitalisation, and CCUS.

Aspect was appointed to bolster Aker Solutions’ in-house team, supporting its ambition to shift perception and presence in a critical policy and market landscape. We worked across executive positioning, content planning, and political engagement, while shaping a narrative that was proactive, technically credible, and future-focused.

Delivering multi-channel impact

COP26 influence: Designed Aker Solutions’ event participation during COP26, crafting speaker scripts, panel briefs and case study content aligned to their low-carbon portfolio, including electrification and Northern Lights.
Executive positioning: Developed a thought leadership strategy for key spokespeople, identifying priority themes across hydrogen, offshore wind, and CCUS.
Content engine: Ran a full content programme, generating web stories, social content and editorial aligned to global trade cycles—from subsea to skills.
Media and stakeholder engagement: Secured top-tier coverage in Scotland on Sunday, Energy Voice, Offshore Magazine, and facilitated engagement ahead of key events like the INTOG leasing round and OEUK awards.

Strengthening Aker Solutions’ voice

Aker Solutions is recognised as a serious voice in the UK energy transition, visible across media and stakeholder channels. Aspect’s strategic advisory and delivery helped move their narrative from reactive to proactive, from fragmented to focused, supporting both brand equity and business development in renewables and beyond.